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Module 3 · Behaviour change

Making Every Contact Count

Reading · 8 min · Lesson 8 of 8

Making Every Contact Count

Making Every Contact Count () is a public-health approach: every interaction with a person can be used to support better health and wellbeing.

It is not about lecturing every person about their lifestyle. It is about noticing the moment when a small, well-judged conversation could open a door.

The MECC approach in three lines

  1. Notice — be alert to what the person is mentioning that affects their health.
  2. Open the conversation — gently, briefly. "Can I ask a bit more about that?"
  3. Connect or refer if the person wants to take it further. Don't push.

Why SPLWs are well-placed for MECC

already work in long, rich conversations centred on what matters to the person. That is exactly the soil needs to grow in.

The framework's expectation: "Use all interactions with individuals to have conversations about health and wellbeing" — when invited.

What to avoid

  • The "have you thought about losing weight" school of brief intervention. People know.
  • One-size-fits-all leaflets. They rarely change anything.
  • Making the person feel they came in for one thing and got a lecture about another.

How to do it well

  • Anchor moments to what the person already raised.
  • Use from motivational interviewing — open question, affirmation, reflection, summary.
  • Keep the next step concrete, small, and theirs to choose.

Read more

The national programme has free e-learning. Many ICSs run training that is open to .

Linked competencies

  • Promotes and supports behaviour change through coaching and motivational interviewing techniques (Domain 2)
  • Uses available evidence base for SP interventions (Domain 4).

Knowledge check

Test what you've just read

Q1.MECC stands for:

Q2.MECC done well looks like:

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